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Item #:
26602961
Digital Marketing Essentials You Always Wanted to Know: Master Content Strategy, Social Media, SEO, Advertising, and Key Metrics for Digital Growth
83% of respondents would recommend this to a friend
Item #:
26602961
UGX 162738
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A hands-on guide to implementing winning digital marketing strategies that will lead to skyrocketing sales revenues.
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What Stands Out
Comprehensive Coverage
This book addresses all crucial aspects of digital marketing, including content strategy and SEO, making it an essential resource for anyone looking to master this rapidly evolving field.
Actionable Insights
Packed with practical tips and real-world examples, readers gain actionable insights that can be immediately applied to their own marketing strategies for improved effectiveness and efficiency.
User-Friendly Structure
Organized in an easy-to-follow format, this guide allows both beginners and experienced marketers to quickly navigate key concepts, ensuring a smooth learning experience without overwhelming jargon.
Product Details
- Master Content Strategy, Social Media, SEO, Advertising, and Key Metrics for Digital Growth.After reading this power-packed digital marketing book, you will understand: Digital marketing basics and fundamentals How to create a content marketing framework Critical components of social media marketing Key metrics for digital marketing success The Internet has changed how we communicate, and how we tell our story, including how we market products. From corporate websites, to social media platforms, search engines, and more, there are many ways to reach your market in this digital age. The vast amount of data that can be generated (Big Data) certainly makes marketing management more complex- but also lets you understand your market better than ever before. Digital Marketing Essentials You Always Wanted To Know includes easy-to-understand concepts, tips, and insights to help you understand how to gain and retain happy customers through the use of digital technologies. This bookwill help you understand the principles that boost marketing productivity, including the tools required to create and implement a winning digital marketing strategy. It shows how to integrate your digital activities across channels to improve your marketing performance. Whether you are a beginner looking to understand the basics of digital marketing or an expert marketer searching for a way to increase your digital marketing ROI, Digital Marketing Essentials You Always Wanted To Know will help you achieve all of your goals. About the Series The Self-Learning Management Series is designed to help students, new managers, career switchers and entrepreneurs learn essential management lessons. This series has marketing books, management books, accounting books and more, that have been designed to address every aspect of business across every industry. Each book includes basic fundamentals, important concepts, standard and well-known principles as well as practical ways of application of the subject matter. The distinctiveness of the series lies in that all the relevant information is bundled in a compact form that is very easy to interpret.
| Publisher | Vibrant Publishers |
| Publication date | July 23, 2020 |
| Edition | First Edition |
| Language | English |
| Print length | 181 pages |
| ISBN-10 | 194939574X |
| ISBN-13 | 978-1949395747 |
| Item Weight | 8.3 ounces (235.31 grams) |
| Reading age | 1 year and up |
| Dimensions | 5.5 x 0.42 x 8.5 inches (14 x 1.1 x 21.6 cm) |
| Part of series | Self-Learning Management Series |
Who Should Buy?
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Beginners in Marketing
Great for those new to digital marketing, providing foundational knowledge and strategies to get started.
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Small Business Owners
Ideal for small business owners looking to enhance their online presence and grow through digital marketing techniques.
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Content Creators
Beneficial for content creators seeking to develop effective strategies for engaging audiences across various platforms.
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Advanced Marketers
Not suitable for experienced marketers as it covers basic concepts without advanced strategies or insights.
Product Description
Have any Query? Chat with us
Customer Questions & Answers
-
Question:
What topics are covered in 'Digital Marketing Essentials You Always Wanted to Know'?
Answer: This book covers a wide range of essential topics in digital marketing, including social media strategies, SEO, content marketing, email marketing, and analytics. It serves as a comprehensive resource for both beginners and seasoned marketers. Each section delves into key concepts, techniques, and tools that can be employed to optimize online marketing efforts. For instance, if you're looking to enhance your social media presence, the book provides actionable insights into effective campaign building and audience engagement. -
Question:
Who is the target audience for this book?
Answer: The primary audience for this book includes aspiring digital marketers, small business owners, and students pursuing marketing as a career. It's designed to be accessible, offering foundational knowledge while also catering to those looking to refine their existing skills. Whether you're starting your journey in marketing or enhancing your expertise for your business, this resource provides valuable insights applicable in real-world scenarios, making it an ideal learning tool. -
Question:
How can I apply what I learn from this book to my business?
Answer: You can directly implement the strategies and techniques discussed in this book to improve your online presence and marketing effectiveness. For example, after learning about SEO tactics, you can optimize your website content to rank higher in search results, driving organic traffic to your site. Similarly, understanding how to create compelling email campaigns can help you engage your audience and boost conversions, transforming theoretical knowledge into practical applications for your business. -
Question:
Is this book suitable for beginners in digital marketing?
Answer: Absolutely! The book is structured to cater to readers at all levels, especially beginners. It introduces fundamental concepts in a clear and engaging manner, making it easier for newcomers to grasp digital marketing essentials. Each chapter builds on the previous one, allowing readers to steadily develop their knowledge. If you're new to the field, you'll find the language approachable and the examples relatable, giving you the confidence to explore digital marketing further. -
Question:
Does the book focus more on theory or practical application?
Answer: The book balances theory and practical application effectively. While it provides necessary theoretical background on digital marketing principles, it also emphasizes real-world scenarios and examples that illustrate how these concepts can be applied. This dual approach ensures that readers not only understand the 'why' behind digital marketing strategies but also the 'how' to implement them successfully in their own projects or businesses. -
Question:
Are there case studies included in the book?
Answer: Yes, the book includes several case studies that highlight successful digital marketing strategies implemented by various brands. These examples help bridge the gap between theory and practice, illustrating how concepts covered in the book are applied in real-world contexts. Readers can analyze these case studies to gain insights into effective execution and learn from both successful campaigns and mistakes made by others, enhancing their own marketing skills. -
Question:
Can this book help in enhancing my career in digital marketing?
Answer: Certainly! By equipping you with essential knowledge and skills in digital marketing, this book can serve as a catalyst for career growth. As you learn about various digital marketing channels, effective strategies, and measurement tools, you will be better positioned for opportunities in the field. Whether you seek to enhance your resume, prepare for interviews, or execute marketing campaigns effectively, the insights garnered from this book can significantly boost your career prospects. -
Question:
How long does it take to complete the book?
Answer: The time it takes to complete the book varies depending on your reading pace and prior knowledge of digital marketing. On average, readers may spend a few weeks digesting the material, with the potential for more time if they choose to thoroughly implement the strategies learned. Since the book encourages practical application, you might find yourself spending additional time testing out concepts through real-world activities, ultimately enhancing your understanding and retention of the information. -
Question:
Are updates provided for the content as digital marketing trends evolve?
Answer: While the book itself may not include live updates, it serves as a solid foundation of digital marketing principles that can be adapted to current trends. To stay informed about evolving digital marketing practices, it's beneficial to complement your reading by following industry blogs, webinars, and online courses. Those passionate about staying ahead of the curve often find that continually engaging with supplementary resources helps them adapt the timeless strategies shared in the book to emerging trends. -
Question:
Where can I buy 'Digital Marketing Essentials You Always Wanted to Know' in Uganda?
Answer: You can purchase 'Digital Marketing Essentials You Always Wanted to Know' from Ubuy in Uganda. Ubuy offers a user-friendly shopping experience and often carries a variety of books in the self-learning management series. By choosing Ubuy, you'll benefit from convenient ordering options, making it easy to get your hands on this essential resource for enhancing your digital marketing knowledge.
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UGX 162738
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Features & Benefits
- Understand digital marketing basics and fundamentals.
- Create an effective content marketing framework.
- Learn critical components of social media marketing.
- Discover key metrics for digital marketing success.
- Implement strategies that boost sales revenue.
- Suitable for beginners and expert marketers alike.
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